Inspire more fun, imagination and play with the upcoming range of Bluey books, toys and clothing.

Dropping into Australian stores over the next few months is an exciting mix of Bluey items the whole family can enjoy!


You can soon complete the Heeler family, with the Chilli and Bandit plush, available at major retailers in time for Christmas. Both are perfect for snuggles and cuddles at home or on the go.

Also available in bundle sets, you can pick up the Bandit & Bingo Bundle Pack now or Chilli & Bluey Bundle Pack later in the year.

Also coming soon are Rusty and Muffin plush, dropping into stores from late July and for another cuddly companion, you can grab your Take Along Bluey plush available now or Take Along Bingo come September.

Little ones will love playing with the super soft plush toys and enjoy collecting Bluey’s family and friends!

Plush release dates:

Check them out here.


Recreate the most memorable moments from the show with the Bluey Family Home Playset. The multi-level home features four different rooms to explore – the living room, kitchen, bedroom and bathroom. Also included are removable furniture pieces for children to move around the house and a Bluey figurine, ready to play in your Heeler home straight away!

More exciting accessory packs are also on the way including the Bandit & Bluey Skateboarding accessory pack. Included is a beach themed Bluey figurine, ready for a day out in the sun as well as a Bandit figurine and a skateboard they can ride together!

Also coming soon is Bandit’s Backyard BBQ Playset featuring Bandit holding a spatula and dressed in his BBQ apron and chef hat ready for a cook out! The set includes a Bandit figurine, BBQ grill, picnic table, 2 benches and 3 pieces of food. Get ready to cook up a tasty lunch for the family!

Figurine release dates:

Check them out here.

Activity and Story Books

Get stuck into more Bluey fun at home with six new story and activity books – coming to you all before Christmas! Learn how to floss with the Grannies storybook, and snuggle up with Dad to read My Dad is Awesome, told from the perspective of Bluey and Bingo, available in time for Father’s Day. And there are plenty more games and activities coming to you in the Fun and Games colouring book and Let’s Play Outside magnet book.

Get excited for the festive period with the super sweet Christmas storybook Verandah Santa, and keep little paws busy with the Hooray, It’s Christmas! sticker activity book.

Book release dates:

Check them out here.


Loads more fun Bluey-themed clothing is heading into stores between now and Christmas, including PJs, jumpers, t-shirts and more, perfect for the littlies. In super exciting news there will also be some options for big kids and parents too! Keep your eye out on our Facebook page for the latest updates.

Bluey clothing is currently available at Big W, Kmart and Target with more styles coming later this year. Specialty clothing and collaborations will be announced on the Bluey Facebook page.

Don’t forget to share all your Bluey snaps with us and follow us on Facebook!